Motion Graphics
What happens when the legacies of Massimo and Lella Vignelli and fashion collide? Beyond Fashion, a glamorous student-run show! The event, sponsored by RIT’s Vignelli Center for Design Studies, was the 3rd of its kind. And my class designed all of the motion graphics that complemented the collections. This was no mundane final– there were real stakes and real clients.
Prompt
While solo designers had cohesive collections, fashion club Fabrick was eclectic. How could we represent each outfit while still honoring the overarching Vignelli theme, “The Grid is Everything”?
Solution
We embraced their differences by showing off our own talents and styles, but also used a uniform color palette and geometric shape language to bring things together.
My largest contribution was a credits sequence that played on repeat on the smaller screen. While other groups were paired with single designers, ours had the challenge of a club’s worth of them—all making different things.
In addition, all of us created short animations to be shown on the big screen. Their appearances were based on our collaborators’ 12 outfits.
